Experience Marketing Photo Shoot
The London Steakhouse Company, a leader in fine dining and hospitality, commissioned Capture House to provide high-quality hospitality photography for their marketing needs. Specialising in creating exceptional dining experiences, the restaurant needed updated food and drink photography to promote their offerings on platforms such as Virgin Experiences.
The brief was clear: deliver professional, premium imagery that would showcase their signature steak dishes, cocktails, and restaurant ambiance. The goal was to elevate their marketing materials and attract new customers with visually striking content that reflected the luxury dining experience they offer.
Planning for a Successful Shoot
To prepare for the shoot, we collaborated with one of the restaurant’s owners during the pre-production phase. This collaboration ensured a deep understanding of their brand values. We discussed how to highlight the importance of food styling, capture the vibrant atmosphere, and focus on customer-centric shots. These key aspects formed the foundation of our creative direction.
A Day in the Life: The Photoshoot Process
The photoshoot took place at The London Steakhouse Company’s restaurant, spanning a full day. We were given exclusive access to the dining area in the morning. This early access allowed us to create a controlled environment perfect for food and drink photography. As the afternoon unfolded, we transitioned to the private dining room to continue the shoot without disrupting customer service once the restaurant opened to guests.
Our team captured a variety of images, including:
Food photography: Close-ups of their signature steak dishes and sides that highlight the quality ingredients and precise presentation.
Drink photography: Action shots of bartenders preparing colourful cocktails and close-ups of finished drinks.
Hospitality photography: Waiters serving dishes and chefs in action, adding a behind-the-scenes touch to the shoot.
Restaurant ambiance: Images of key spaces like table settings, the bar, and private dining area to reflect the luxurious environment.
Versatility for Marketing Use
To ensure versatility for marketing use, we captured a mix of full-plate shots, detailed close-ups, and lifestyle images featuring staff interactions. Both portrait and landscape formats were prioritised to meet various platform requirements, from website banners to social media campaigns.
Utilising our Nikon D850 camera, coupled with 24-70mm and 85mm lenses, we achieved crisp detail and vibrant colours. A strategic flash setup created a bright yet natural aesthetic. This approach maintained the warm, inviting atmosphere of the restaurant, ensuring every image aligned with their premium brand identity.
Post-Production: Making Images Shine
Editing played a crucial role in bringing the photos to life. Using Lightroom, we enhanced colours, lighting, and textures to make each dish and drink look irresistible. Advanced edits in Photoshop were then applied to remove any minor imperfections, such as smudges on plates or distracting background elements. This attention to detail ensured every image was flawless.
Thanks to a clear brief and seamless collaboration with the client, the final images required no additional amendments. This efficiency allowed The London Steakhouse Company to quickly implement the new photography across their marketing materials.
Results and Impact
The updated hospitality photography provided by Capture House has significantly elevated The London Steakhouse Company’s marketing assets. From stunning food photography showcasing their signature steak dishes to engaging lifestyle and restaurant shots, the images now feature prominently across their website, social media, and experience platforms like Virgin Experiences.
By investing in professional commercial photography, The London Steakhouse Company has successfully communicated their premium dining experience to a wider audience. They entice potential customers with visually rich, high-quality imagery.
Why Choose Capture House for Hospitality Photography?
At Capture House, we specialise in food photography, drink photography, and hospitality photography that brings your brand to life. Whether you’re a restaurant looking to showcase your dishes, a bar promoting your signature drinks, or a business highlighting your customer experience, our tailored approach ensures your marketing visuals deliver results.
Get in touch today to find out more.
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